Source Post

AUM Doubled, Market Share Fell — Here's Why

Sep 22, 2026

The creator discusses the AUM growth and market share changes of HSBC following a merger. While AUM doubled, market share initially fell due to distribution partners taking time to adapt to the new entity. However, the creator notes that market share has been growing faster than the industry in the last year, indicating a successful catch-up phase.

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HSBC's market share is catching up after an initial dip post-merger, with net sales growing faster than the industry in the last year.

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